16 October 2024

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Say Goodbye to Manual Brushing: Introducing the BURST Nova Sonic Toothbrush

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Continuing their commitment to making superior oral hygiene accessible for all, BURST Oral Care® is excited to introduce the BURST Nova Sonic Toothbrush™. Created with the aim of providing the ultimate clean for those who want to pay under $15 for a toothbrush, this ultra-stylish brush offers a powerful upgrade to manual brushing, ensuring high-quality performance at a price that meets everyday needs.

"Since entering the industry at 19 nearly 15 years ago, there’s been little innovation in this category, despite it being the largest sector for electric toothbrushes in the country," says BURST Co-Founder and CEO Hamish Khayat. "By collaborating closely with our community of dental professionals, we’ve truly innovated to fill a crucial gap in the market. The result is what we’re launching today—truly revolutionary, with 93% of dental professionals agreeing that the Nova provides a superior clean compared to a manual toothbrush."

The BURST Nova - What you get for under $15:

• 18,000 sonic vibrations per minute – More powerful than many sonic toothbrushes that cost 3x as much.
• Built-in two-minute timer – Vibrations guide you through the dentist-recommended brushing time.
• Sleek, reusable aluminum handle – Designed for durability and style.
• BURST’s famous soft interdental-cut bristles – Gently cleaning your entire mouth.
• Available in six standout colors – A brush that will stand out on any countertop.

"According to market research, 70% of people in the U.S. still use a manual toothbrush, but the benefits of switching to an electric brush are undeniable," says BURST Co-Founder and President Brittany Stewart. "With the Nova, we’ve created a stylish and effective tool that not only combats plaque but also redefines the traditional brushing experience."** The Nova Sonic Toothbrush is an exceptional, potentially game-changing toothbrush, developed in collaboration with experts from the BURST community of over 40,000 dental professionals.

As the most affordable option in BURST’s lineup, it is the perfect sonic toothbrush for anyone looking to upgrade their oral care routine without compromising on quality. Find the BURST Nova Sonic Toothbrush™ starting at just $11.99 on burstoralcare.com.

Source: www.burstoralcare.com/clinical

**Source: Grand View Research, Manual Toothbrush