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26 September 2023

W&H Hires New General Manager of Dental Equipment for North America


W&H Group is delighted to introduce Rick Pinero as the new general manager for the dental equipment business unit. Rick joins our team with a distinctive combination of qualifications and experience that promise to take our collaboration to new heights. With his solid background in biology and extensive experience in the medical industry, Rick is uniquely positioned to spearhead our efforts in providing top-tier dental equipment solutions. His grasp of healthcare intricacies, coupled with his ability to bridge the gap between science and business, makes him an ideal leader for this division.

In his new role as general manager, Rick’s mission is to inspire and propel the North American dental equipment team towards new horizons of growth and excellence. Rick not only possesses a deep understanding of market dynamics but also offers a visionary perspective on how to best serve dental professionals and, in turn, their patients. Under his guidance, our customers and partners can anticipate a revitalized emphasis on innovation, quality, and customer satisfaction. He is dedicated to working closely with our valued customers, establishing robust relationships, comprehending their unique needs, and tailoring our dental equipment solutions to meet and surpass expectations.

According to Klaus Maier, CEO of W&H Group, “As we embark on this exciting journey with Rick at the helm, we are confident that our North America Team for Dental Equipment will reach new heights of success. Together, we will strive for excellence, driving innovation, and delivering top-notch dental equipment solutions that enhance patient care and strengthen our collective presence in the dental industry.”

Dental Equipment Product Portfolio

W&H’s dental equipment division has an extensive product portfolio of innovations and dental solutions covering the areas of:

  • Restoration and prosthetics
  • Sterilization, cleaning and maintenance
  • Prophylaxis and periodontology


Source: https://www.wh.com/en_global

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