07 February 2019

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50 of UNIDI: an important anniversary between tradition and modernity

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In 2019 the 50-year anniversary of the National Union of Italian Dental Industries (UNIDI) occurs, which since 1969 has aggregated Italian dental manufacturers, working incessantly for the growth of a sector that represents a true excellence in the world.
The Association was born, in fact, from the fusion of two institutions - Anidi and Assodentaria - that instead of competing to establish itself as a reference body for Italian companies in the sector, they knew how to seize the opportunity - with the saying in mind "the Union is the force "- to maximize results, coordinating business goals and actions. The results were not long in coming: UNIDI's efforts were naturally channeled in the design of Expodental, destined to unify the previous exhibition fragmentarity in a single national event able to fully represent the excellence of the sector. In Italy, but not only: the international vocation made itself felt very soon, and in the seventies Expodental became a world-class exhibition platform, earning a third place worldwide for Italian producers.

From 1969 to 2019 the intent and the underlying spirit have not changed. The initiatives evolve, the formats are renewed, the horizons change; but the conditions are always the same: the protection and enhancement of companies; the intent to create a meeting point for the sector and a showcase for its excellence. 
Some examples of today? The enormous support offered to dental companies in terms of training and protection at the Institutions for the implementation of the New European Regulation on Medical Devices; the increase in internationalization initiatives leading UNIDI and its Associates to promote themselves all over the world, thanks also to the collaboration and support of the ICE and the MISE; the huge organizational efforts for the development of an Expodental that is increasingly a Meeting, capable of capturing the needs of Industry and of Profession, and of responding to them year after year. 
Even today the results are tangible: the increase and variety of services offered to companies have increased the 20% membership base in the last two years; in the years of crisis UNIDI was able to seize an opportunity to revolutionize Expodental and make it reborn with a new successful format, which has grown exponentially since 2016. 

For additional informations: 
contact Eleonora Cocola / UNIDI communications office - comunicazione@unidi.it